iWriteGigs

Fresh Grad Lands Job as Real Estate Agent With Help from Professional Writers

People go to websites to get the information they desperately need.  They could be looking for an answer to a nagging question.  They might be looking for help in completing an important task.  For recent graduates, they might be looking for ways on how to prepare a comprehensive resume that can capture the attention of the hiring manager

Manush is a recent graduate from a prestigious university in California who is looking for a job opportunity as a real estate agent.  While he already has samples provided by his friends, he still feels something lacking in his resume.  Specifically, the he believes that his professional objective statement lacks focus and clarity. 

Thus, he sought our assistance in improving editing and proofreading his resume. 

In revising his resume, iwritegigs highlighted his soft skills such as his communication skills, ability to negotiate, patience and tactfulness.  In the professional experience part, our team added some skills that are aligned with the position he is applying for.

When he was chosen for the real estate agent position, he sent us this thank you note:

“Kudos to the team for a job well done.  I am sincerely appreciative of the time and effort you gave on my resume.  You did not only help me land the job I had always been dreaming of but you also made me realize how important adding those specific keywords to my resume!  Cheers!

Manush’s story shows the importance of using powerful keywords to his resume in landing the job he wanted.

How to Stress the Positive in Business Letters

 

No one wants bad news. Everyone faces negativities every day and that sucks! Various magazines emphasize the importance of positivity in dealing with everyday life. It annoys us more if even we open our emails and we have to deal with all the problems. What then would you do if you are to email with such unavoidable content? How to pull off a non-headache-inducing letter? 

Focus on the positive! Use positive wording as much as possible because we respond favorably to positive ideas than negative ones. If you want a desirable response from the recipient, use more appropriate words. Effective persuasion is an effect of a positive email with positive words. In contrast, we resist more when we are triggered negatively by harsh, inappropriate words. What words are appropriate? What are not? How can we construct a positive letter? Here’s how.

First, be careful to avoid words carrying negative meanings and evoke negative emotions. Avoid using no, do not, refuse, and stop which all deny something, and unfortunately, unable to, cannot, mistake, problem, error, damage, loss, and failure which convey unhappy associations. 

What if you need to present negative information? Does that mean you will not say the bad news? What if it is very important or it is unavoidable and the person must receive the message no matter what? Then, soften the negative vibes by superimposing a positive picture on a negative one. This is done by stressing what something is, what the product can and will do, rather what it is not nor cannot do. This is more common with advertisements. For instance, a salesperson selling a germicidal soap will not say: 

Negative: “Hey! My product cannot whiten nor smoothen a dark and dry skin.” 

Rather, he will tell you this. 

Positive: “Hey! This soap can and will kill every germ on your skin!”

He will name every known bacteria present in the atmosphere and will point out how that germicidal soap will save you from getting harmed. 

Next, never ever start your email with nonstop apologies and explanations. That does not make someone forgive you. Yes, we want it when someone is sorry when they did something wrong, however, more than anything else, we want to hear good news too. We want to hear from someone that something is being done to correct it. Open an email with action rather than an apology. For instance, your company did not deliver the customer’s order on time. Here’s an example of opening letters with two different approaches.

Negative: “Good morning, sir. Our company apologizes for the late delivery of goods. There was a government’s road-widening project which caused traffic along the way.”

Positive: “Good morning, sir. Because of our late delivery yesterday, the company decided to give you a 30% discount on your next purchase. This is to show our deep apology on the incident and we assure you the on-time delivery next time.”

The latter is a nicer email than the former. Rather than explaining, the writer tried another approach. The seller focused on telling what the customer will receive without forgetting to include the apology instead of giving endless explanations. 

Another technique on stressing the positive is by choosing the position of good and bad news. Never put the bad news up front. It must be in secondary positions: in the center of paragraphs, letters, and sentences. End the letter with good news because we always remember the beginnings and endings.

Last, put more space on good news. Again, focus on the positive. Tell more about it. Make it stick to the mind by saying more. Put less space on bad news. Say it if it is unavoidable, but never put the spotlight on it.